press@shooger.com | p. 305-704-7940
2011
Shooger Animated Videos Showcase Merchants’ Best Offers on Growing Crowdsourced Mobile Loyalty Network
Shooger Secures First Outside Investment to Expand its Popular Mobile Network
Shooger Mobile Network-Building a Community of Savvy Deal-Finders
Mobile Shopping Apps. Is There Anything They Can\’t Do?
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Shooger Animated Videos Showcase Merchants’ Best Offers on Growing Crowdsourced Mobile Loyalty Network
Original Vignettes Leverage Shooger Founders’ Animation Experience to Tell the Fun Inside Story About What Makes Merchants Truly Unique; White Board Chalk-Talk Videos Enable Shooger Community and Merchants to Get in on the Conversation Via Social Media
MIAMI, Aug. 8, 2011 /PRNewswire/ – Mobile community-powered loyalty network Shooger today announced the launch of its animated video vignettes that offer a lighthearted look at what makes Shooger merchants unique, and highlights their best deals, exclusive specials and fun offerings.
These original 30-second spots offer a review of select Shooger merchants with a white board style animation that engages users with snappy dialogue and an authentic, fresh perspective that reveals an inside look at each merchant’s distinctive offerings. More entertaining, memorable, and sharable than a traditional canned TV commercial, Shooger videos leverage the deep animation background of the company’s founders to bring a whimsical twist to the marketing mix for local merchants.
“We’re highly focused on building a long term relationship between merchants and consumers. By telling their unique stories in a fun, engaging way, we help to make that connection”, said Shooger CEO Alex Stancioff.
Featured merchants are recommended by Shooger users and selected by a team of reviewers. Shooger’s in-house animation team produces these videos. Featured merchants are encouraged to share the vignettes liberally on email and social networks to help build social media engagement with their customers.
“There’s something about animation that draws you in, unlike any other medium,” said Donick Cary, Executive Producer of Shooger and Emmy-winning writer for “The Late Show with David Letterman” and “The Simpsons.” “The chalk-talk videos give merchants and users something fun to share on their blog, Facebook or Twitter, and the friendly, conversational style doesn’t feel like a commercial at all – it’s engaging, useful content that gives viewers the inside scoop on local merchants in a small package that’s easy to share with viral potential.”
Each Shooger merchant video is posted to the Shooger blog, YouTube channel, Facebook and Twitter, with a link provided to the merchant for easy sharing with their audience.
“Mastering social media is a huge priority for even the smallest businesses right now, but it can be a challenge,” Stancioff said. “This program not only gives merchants a distinct advantage with professionally crafted content with a unique hook, but makes it incredibly easy for them to leverage social media to grow their customer base.”
Shooger Sweet Deal videos are currently being rolled out to merchants in South Florida near Shooger headquarters, but the company plans to quickly expand to other locations.
“Shooger is all about the community’s input,” Stancioff said. “We’d love to hear from Shooger users about which places in their town we should feature with a Sweet Deal video, and if we use your suggestion, we’ll even mention in the video that you recommended the merchant and why.”
Shooger is free and available on the iPhone and the web (with Android and BlackBerry versions coming soon), allowing smartphone users to easily and instantly tap into the sweet life. To download the app, visit www.shooger.com.
About Shooger
Shooger is a rapidly growing network of real people who share local finds that help save people time, money and give them the latest inside scoop. We work on behalf of our community by negotiating deals and special access to these local hot spots so our users can buy them instantly on their phones and online. Shooger offers merchants a powerful platform to communicate with our users to build better engagement and loyalty. Shooger is headquartered in Miami, Fla. For more information, visit www.shooger.com.
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Shooger Secures First Outside Investment to Expand its Popular Mobile Network
Hudson Capital Funds Mobile Community-Powered Loyalty Network
MIAMI, July 28, 2011 /PRNewswire/ — Mobile community-powered loyalty network Shooger today announced that the company has secured its first outside capital funding with a $5 million investment from South Florida’s Hudson Capital Group (HCG).
The investment will enable Shooger to expand its sales and marketing capacity as it continues to innovate its increasingly popular service, offering mobile users fun and engaging ways to get access to unique, local experiences, and merchants a powerful platform to build better engagement and loyalty with their community.
“We are thrilled to have HCG on board to help us grow,” said Shooger CEO Alex Stancioff. “We’re off to a great start in Miami, and now we’re looking forward to expanding our mission of working for the Shooger community in more cities.”
Stancioff says HCG immediately recognized the opportunity for the Shooger platform to leverage the mobile revolution and drive business to local merchants. “We are very impressed with the depth of experience and creativity on the Shooger team, the market potential for this concept and the truly novel approach that leverages the smartphone revolution with a localized twist,” HCG President Steve Hudson said. “Unlike daily deal sites that do not help to build either customer loyalty or the merchant’s long term revenues, Shooger is focused on building real, lasting engagement between local shoppers and merchants, through the creative use of crowd-sourced content and loyalty focused deals.”
The Shooger team’s experience in the mobile, creative and startup space runs deep. Three of the co-founders, Alex Stancioff,Donick Cary and Milen Mishkovsky, co-founded SugarShack Animation, the studio behind the mobile animated series “Lil’ Bush”, later picked up by Comedy Central to become the first mobi-series ever to move from cell phones to television. In addition to creating Lil’ Bush, Cary is an Emmy-winning writer and producer, having worked on “Late Night with David Letterman,” “The Simpsons” and “Bored to Death” amongst others. Milen is a serial entrepreneur, partnering with Alex to co-found CodeSpring, an enterprise software development company, and Click Forward, a first-of-a-kind award-winning search engine advertising company, both of which were acquired by Yellowbook, USA in 2006.
Shooger co-founder and President Dr. Anand Narasimhan is a highly regarded entrepreneur in the mobile space. He is a founder and board member of Voxiva, Inc., recently recognized as one of the 50 most innovative companies in the world by Fast Company. He was also the founding CTO of J2 Global Communications/EFAX, a leading global unified messaging provider.
The free Shooger app is available on iPhone, (with Android and BlackBerry versions coming soon), giving users the ability to instantly spot and share local finds from the growing community of in-the-know Shooger users.
To download Shooger and tap into the sweet life, go to www.shooger.com.
About Shooger
Shooger is a rapidly growing network of real people who share local finds that help save people time, money and give them the latest inside scoop. We work on behalf of our community by negotiating deals and special access to these local hot spots so our users can buy them instantly on their phones and online. Shooger offers merchants a powerful platform to communicate with our users to build better engagement and loyalty.Shooger is headquartered in Miami, Fla. For more information, visit www.shooger.com.
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New Shooger Mobile Network Uses the Power of the Crowd to Put Sweet Deals in the Palm of Your Hand
Community-Driven Mobile Deal-Hunting Network Helps Consumers Live the Sweet Life with Insider Information on the Best Local Deals
Miami, Fla. (16th June 2011)—Everyone loves a great deal, but sometimes the best offers are well-kept secrets – you have to know someone on the inside in order to get the scoop. With the new Shooger mobile app launched today, anyone can be an “insider” with free, instant access to the most vibrant network of deal hunters in the world.
Unlike group-buying deal sites that operate on tipping point models and advertiser-backed promotions, Shooger gives mobile and web users the ability to find and share sweet deals instantly with the entire Shooger community. The app is free to download and there’s nothing to buy in advance to access Shooger deals. Shooger is exclusively designed for the mobile experience, featuring hyper local deals, limited-time-only discounts, special promotions you must know to ask for, product recommendations and tips, like which salesperson to talk to at the store.
“The best deals have always been the ones you hear about from your friends. Shooger is like having a whole bunch of deal finding friends sharing their tips with you” said Donick Cary, Executive Producer of Shooger and Emmy winning writer from “The Late Show with David Letterman” and “The Simpsons.” “You can follow real people and their real deals – It’s a great big mobile reality show that saves you money. ““
Shooger is building a highly engaged and active user base that scouts for great deals and shares them with the network. This unique community works together to help save time and money and get the inside information on the best offers all across the country. Shooger’s sweet deals are constantly updated, so there are always fresh deals to be found in your neighborhood. A simple search lets you browse deals by category or based on your location.
“Some of the best deals around never see the light of day – they’re not advertised in the newspaper or showcased on a store sign. You have to know to who ask,” said Milen Mishkovsky, Shooger’s CIO. “With Shooger on your smartphone, you’ve got instant access to exclusive information, no matter where you are.”
The savviest Shooger deal-finders can become Shooger Experts, posting deals and creating their own channel around specific categories of interest or in specific geographic locations. For example, a nutrition guru might become the Shooger Expert on sales of organic food products. Or, the fashionista could become the local Shooger Expert sharing the best clothing and accessory deals in her neighborhood. Shooger Experts are tastemakers and community leaders, helping to curate the vast amount of deals generated by Shooger users.
“There’s no doubt that we are in the middle of a consumer revolution—the way people shop and make purchase decisions has changed dramatically with the ability to tap into the community for resources and referrals,” said Alex Stancioff, CEO of Shooger.
Shooger’s latest version is available now on the iPhone, with Android and BlackBerry versions coming. To download Shooger now and tap into the sweet life, search for Shooger in the Apple App Store or visit www.shooger.com.
About Shooger
Shooger is a crowdsourced deal-hunting network designed specifically for the mobile experience, bringing the power of the community to the palm of your hand to help you find great deals on products, services and more, wherever you live or travel. Free to download and use, Shooger leverages location-based tagging with user-generated content to deliver a dynamic community where users work together to help one another save time and money and live a sweeter life. Shooger is privately funded and headquartered in Miami, Fla. For more information, visit www.shooger.com.
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2010
Shooger Marks Mobile Coupon Trifecta with Availability Across BlackBerry, iPhone and Android
Money-Saving App Shooger Adds Barcodes to Mobile Coupons Helping Merchants Track Redemption Rates
Mobile Coupon App Shooger Sweetens the Search for Money-Saving Deals with New Website — No Paper Coupons Required
Shooger Launches Free Coupon App on Android Smartphones
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BlackBerry Users Now Have Access to Shooger’s Money-Saving Deals
CORAL GABLES, Fla. (Oct. 12, 2010) – Mobile coupon platform Shooger today announced availability on BlackBerry devices through BlackBerry App World, making Shooger available across BlackBerry, iPhone and Android smartphones. With Shooger, consumers can find money-saving deals on everyday services and products like pizza, manicures and car washes on their smartphone, at www.shooger.com and via opt-in SMS text messages.
According to Nielsen Co., smartphones now account for 25 percent of the U.S. mobile market. Research in Motion (RIM)’s BlackBerry is the largest smartphone provider with nearly 35 percent of smartphone subscriber market share in the second quarter of 2010.
Like other existing versions of Shooger, the BlackBerry app includes:
- Location-based offers: Find deals by proximity, category and keyword
- Maps and click-to-call: Click on a coupon for maps, driving directions, the merchant’s website and a click-to-call option
- Coupon redemption: Show the merchant the Shooger coupon on your mobile device for the discount
- Clip and follow to save: Clip coupons to save them and follow favorite merchants to receive alerts when new deals become available
“Blackberry represents the largest share of smartphones in the U.S. and it is important for Shooger to reach this audience,” said Matt Myers, CMO, Shooger. “We continue to make Shooger deals accessible to more consumers, no matter the device. Launching a BlackBerry app is a natural next step to bring consumers relevant offers, anywhere, anytime and with any device they desire.”
Shooger apps are now available for BlackBerry handsets with 4.6 OS and higher, including the Bold, Curve and Storm models. Shooger offers users more than 100,000 local and national deals from 50,000 merchants — searchable by proximity and categories such as Restaurants & Bars, Home Improvement, Travel, Automotive, Dentists & Doctors and Sports & Recreation.
Extending the reach of existing advertising, Shooger’s coupons and deals provide businesses with a simple, performance-based mobile marketing option, allowing them to send instant offers directly to customers.
Shooger can be downloaded at the company’s website, http://www.shooger.com.
About Shooger
Shooger, a mobile coupon platform, offers consumers local and national deals via mobile devices, giving merchants a new way to engage customers, increase sales and monitor advertising performance in real-time. Users can access coupons through a free app on their smartphone or via opt-in SMS text messages across all mobile phones. Privately funded, Shooger is led by a team of interactive media entrepreneurs with a track record of success in innovative technology solutions. Shooger is available for download at www.shooger.com.
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Latest Version of Coupon App Offers Barcodes and Limited Redemption Options for Merchants; Social Sharing and Account Linking for Consumers
CORAL GABLES, Fla. (Sept. 14, 2010) – Shooger, a mobile coupon platform offering money-saving deals on everyday products and services, today announced a new version of its iPhone app supporting standard barcodes and QR codes. Business owners can now add barcodes to offers and scan them at the point of sale for real-time tracking and reporting and quick consumer redemption.
In addition to barcodes, the updated Shooger iPhone app (and coming soon to the Android app) includes for the first time:
- Limited redemption offers: Merchants now have the ability to designate the number of redemptions per person and in aggregate.
- Share-to-social feature: Consumers can now share deals on Facebook and Twitter.
- Account linking: Consumers can sync their Shooger.com and app accounts, allowing users to “clip and follow” online and have immediate access to the results of those actions in the app.
“Shooger connects consumers with businesses by delivering deals to people when, where and how they want them,” said Matt Myers, chief marketing officer, Shooger. “Incorporating barcodes creates additional legitimacy for mobile coupons and helps expedite the overall transaction process. Both consumers and merchants appreciate the convenience.”
With more than 100,000 local and national deals from 50,000 merchants searchable by category, Shooger offers consumers deals and discounts on everyday products and services like restaurants, retail and entertainment. Offers are available through the smartphone apps, at www.shooger.com and via opt-in SMS text messages.
About Shooger
Shooger, a mobile coupon platform, offers consumers local and national deals via mobile devices, giving merchants a new way to engage customers, increase sales and monitor advertising performance in real-time. Users can access coupons through a free app on their smartphone or via opt-in SMS text messages across all mobile phones. Privately funded, Shooger is led by a team of interactive media entrepreneurs with a track record of success in innovative technology solutions. Shooger is available for download at www.shooger.com.
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As Interest in Coupons and Deals Escalates, Users Can Search www.shooger.com or the Shooger App for Local and National Discounts.
“After reviewing deals on Shooger.com, consumers can download the Shooger app and have access to all offers at all times, said Matt Myers, chief marketing officer, Shooger.”
Coral Gables, FL (PRWEB) July 28, 2010 – Providing deal seekers with more ways to find money-saving offers, Shooger, a mobile coupon platform, announced today that it has launched a new website, http://www.shooger.com, with web-based search functionality for consumers looking for local, national and online deals and coupons.
In addition to finding deals on the free Shooger app, available on iPhone® and Android® smartphones, users can now quickly search online for offers by category, merchant or keyword and sort offers based on location. Also, users can share deals with friends on Facebook and Twitter.
According to the Yankee Group, 73 percent of mobile phone users wish to receive offers on their devices and mobile coupon redemption will increase tenfold in 2010. As interest in deals continues to grow, Shooger helps consumers save money on everyday expenses like restaurant bills, manicures, car washes and more.
“There are more than 100 million monthly Google search queries for deal and coupon-related terms, demonstrating that consumers are hungry for money-saving opportunities,” said Matt Myers, chief marketing officer, Shooger. “After reviewing deals on Shooger.com, consumers can download the Shooger app and have access to all offers at all times. Ninety percent of people carry their phones everywhere they go and simply showing your phone to take advantage of a deal saves time and is highly convenient.”
Shooger automatically recognizes users’ locations when they visit Shooger.com and/or use the app and both experiences present consumers with relevant, nearby deals. Additionally, users can increase or decrease their search radius and enter other locations or zip codes to find deals elsewhere.
Today, Shooger offers users more than 100,000 local and national deals from 50,000 merchants searchable by category including Restaurants & Bars, Home Improvement, Travel, Automotive, Dentists & Doctors and Sports & Recreation
About Shooger
Shooger, a mobile coupon platform, offers consumers local and national deals via mobile devices, giving merchants a new way to engage customers, increase sales and monitor advertising performance in real-time. Users can access coupons through a free app on their smartphone or via opt-in SMS text messages across all mobile phones. Privately funded, Shooger is led by a team of interactive media entrepreneurs with a track record of success in innovative technology solutions. Shooger is available for download at www.shooger.com.
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Money-Saving Application Conveniently Connects Consumers to Deals in Their Neighborhood, Coupons Also Available via SMS Text Messages
“With universal availability on the iPhone, Android and SMS on any mobile phone, 100 percent of mobile users can access Shooger deals and offers, said Matt Myers, chief marketing officer, Shooger.”
CORAL GABLES, FL (PRWEB) June 29, 2010 – Sweetening the shopping experience for consumers across the U.S., Shooger, a mobile coupon platform, announced today that its free application is now available on Android® smartphones, helping consumers find deals and save money on everyday services and products. The app also gives merchants a new and inexpensive way to engage mobile customers and increase sales.
Launched on the iPhone® in September 2009, Shooger offers consumers local, national and online deals through a free app or via opt-in SMS text messages on any mobile phone. Sample coupons and exclusive offers include discounts at restaurants, retail locations, auto care shops and fitness centers.
Like the existing iPhone® version, the Android® Shooger app includes:
- Location-based offers: Find deals by proximity, category and keyword
- Maps and click-to-call: Click on a coupon for maps, driving directions, the merchant’s website and a click-to-call option
- Coupon redemption: Show the merchant the Shooger coupon on your mobile device for the discount
- Clip and follow to save: Clip coupons to save them and follow favorite merchants to receive alerts when a new deal is available
- “With the Android platform, Shooger deals reach more consumers, helping them connect with money-saving offers from local businesses anywhere, anytime,” said Matt Myers, chief marketing officer, Shooger. “With universal availability on the iPhone, Android and SMS on any mobile phone, 100 percent of mobile users can access Shooger deals and offers.”
Today, Shooger offers users more than 100,000 local and national deals from 50,000 merchants searchable by category including Restaurants & Bars, Home Improvement, Travel, Automotive, Dentists & Doctors and Sports & Recreation.
Shooger provides businesses with a simple, performance-based mobile marketing option, allowing them to send instant offers directly to customers. Extending the reach of existing advertising, Shooger’s coupons and deals enhance ads across websites, email campaigns, newspapers, magazines, direct mail, Yellow Pages, billboards, radio and more.
Shooger is available for download at http://www.shooger.com.
