Shooger News

1. Log into your merchant account at Shooger.com.
2. On the left side, click on “Campaigns.”
3. Click on – under “create Campaign – select a campaign type” section at the top.
4. This will take you to a page where you can begin creating different types of offers.
5. To create a New Offer, click on the first icon labeled “New Offer.”
6. This will take you to a page where you can input information to build your offer
7. Note the character count on the Offer Name and Description. This is designed to keep the information short and sweet, so your prospective customers become engaged and the offer grabs their attention.
8. Notice on the right that you can schedule your offer to expire. We do recommend doing this as an offer that expires typically entices a prospective customer by giving them a sense of urgency.
9. We’ve also given you the ability to make your offers even more engaging with added visuals.
10. If you want to upload a photo, simply load it from files on your computer or phone.
11. If you want to upload a video, you will be asked to input a “Video URL,” and you can get a URL by uploading your video to YouTube, copying the embed link and pasting it into the field.
12. If you have any policies or legalities your customers should be aware of, the “Fine Print” field is where you should place this information.
13. You can your hide your offer by check-marking “This is a Hidden Offer.” This means your offer will not be promoted on social media or on the Shooger Network, but can still be sent to all your current subscribers.
14. We encourage you to rarely use Hidden Offers, as promoting your offers on social media and on our network will help your local visibility.

At any time on your account, you can click this icon, which will typically provide you with added frequently asked questions, tips, and best practices.

If you have any questions or need some extra help with a section or type of offer, please contact us. We want to help!

Email: support@shooger.com

Toll-free number: 1-844-230-6360

Go ahead, create and offer and send it to your subscribers now!

Bonus Tips:

1. If your business has multiple locations, please don’t forget to choose a location to ‘link’ your subscribers to.
2. .CSV files can be created in Excel, using the Export to .CSV function. If you use .CSV, please make sure that only email addresses appear in the FIRST column of this file. All data contained in other columns will be ignored.
3. .TXT files should contain only 1 valid email address per line and should contain no separating characters such as commas, or periods after each line.

Google recently released the results of a study undertaken with 3,000 mobile searchers that attempted to quantify the role Click-to-Call call played in the purchase process. The results certainly aren’t shocking, but do paint a good picture of how important the feature is to your business’ success on the mobile web.

Here’s a compiled list of the top ten reasons why Click-to-Call can dramatically increase sales.

1.) 70% of mobile searchers have used Click-to-Call to connect with a business directly from the search engine results page. 51% of them use it frequently or always from search results.

2.) 47% of mobile searchers say that if a business does not have a phone number associated with their search results, they will be more likely to explore other brands.

3.) 61% of mobile searchers state that Click-to-Call is most important in the purchase phase of the shopping process.

4.)  Holiday shoppers will expect it and their patience for doing additional research through your mobile website will be short. 

5.) 54% of customers call to get quick answers and give real time feedback, with 54% having more questions or needing more information than a website can answer.

6.) 88% of mobile searchers consider call length to be important (4.4 average minute call length). 72% of clicks on a mobile search ad’s call button last longer than 30 seconds.

7.) 76% of consumers use mobile call features to schedule an appointment for local services.

8.) When people use mobile search to help make a decision they are 39% more likely to call a business (Google Search Moments)

9.) 56% of calls via a mobile search happen within the first 60 minutes.

10.)  Most of your competitors aren’t doing it.

It’s a fact that 95% of small- and medium-sized businesses do not have a mobile-optimized website. As evidenced in reason #2, having Click-to-Call as a feature on your mobile website most likely gives your business a revenue boost from customers who switched to your mobile site from one without the same functionality.

Most of the time, customers looking for your business on the mobile web simply need to contact you, and a phone call is still the preferred method over other communication options. Not having the Click-to-Call feature on your mobile site requires the customer to go through at least one additional layer of navigation, which is never a good thing.

For more information on mobile advertising with a Click-to-Call feature, call or email us now: Contact Shooger

Sources:

Click to Call in the path to purchase – Google

SMB Digital Marketing – BIA Kelsey

Search Moments – Google

Mobile Users Survey – DudMobile

This week Shooger has welcomed Valpak offers back into the Shooger smartphone apps and website. The popular deal content was one of the most solicited requests from our users over the past few months, and by reintroducing this useful shopper content back into our apps & site we’re letting you know that we’re listening!

We hope this improves your shopping experiences at your favorite local businesses and we can’t wait to hear back from you!